The month of October marked a slight decline in the motorcycle sales market

Slowdown in the two-wheeler market caused by the second semi-lockdown.

After the summer months and a positive September, the month of October recorded a slowdown in the two-wheeler market with a -11.6% compared to the same month of 2019. What is the cause of this trend reversal? In fact, mopeds continued to increase (+ 17% equal to 1806 vehicles sold) together with motorcycles (+ 1.72% equal to 6488 vehicles). The scooter market caused the decline with a -22.29% (9260 units). “Despite the decline in the scooter segment, mopeds and motorcycles are still holding, a sign that in this year, however very difficult, passion and demand for usable, distant and sustainable mobility remain decisive factors of choice for a market that, has proved to be vital and driving force for the country, despite the absence of aid and incentive measures“. Thus comments the president of ANCMA (National Association of Cycle Motorcycles and Accessories), Paolo Magri, observing the sales figures for October.

Motorcycle sales - October 2020 - Marzocchi Motor

The slowdown is attributable to Covid second wave and the consequent spread of teleworking, which has reduced the need to move, especially in urban areas. But to these reasons are also added economic uncertainty and, more marginally, the arrival of winter with colder temperatures that have always discouraged traveling on two wheels.
Many are also waiting for the new models whose release is scheduled for the end of the year / beginning of 2021.

On the other hand, the electric motorbike market is constantly growing, supported by the Italian state incentives: in October, zero-emission scooters, mopeds and motorbikes grew by 115.2%. Among the best-selling models is the Benelli TRK 502 (318 new registrations), followed closely by the Honda Africa Twin (269).

Motorcycle sales - Covid - Marzocchi Motor

Here is the ranking of the best-selling two wheels in the last month

But what are the models at the top of motorcycle sales?Here is the ranking of the ten best-selling bikes in October with the features that made them so popular (photo by Motociclismo.it):

  1. Benelli TRK 502 (318 units): It stands out for the high autonomy ensured by the tank with a capacity of 20 liters and low fuel consumption and for its chassis. Overall the TRK is a good opportunity for those looking for an economical travel bike.
  2. Honda Africa Twin (269 units): It has off-road performance, a powerful 1100cc cylindrical engine and an IMU inertial platform that constantly monitors dynamic movement and a 6.5 ” TFT touch screen display. It is a bike that uses advanced technology to push the limits.
  3. BMW R 1250 GS Adventure (136 units): The ergonomics and the posture of the bike ensure in every situation an easy control, in fact the element of raising the handlebar by 30 mm allows you to ride this bike with safety and comfort.
  4. BMW R 1250 GS (133 units): Distinguished by seven driving modes which always ensure the best grip and safe handling.
  5. KTM 125 Duke (122 units): It is equipped with a single-cylinder four-stroke engine with electronic injection and 6-speed transmission.
  6. Yamaha Tènèrè 700 (112 units): It has advanced long travel suspension. The new double cradle steel frame ensures low weight and great resistance.
  7. Yamaha Tracer 700 (112 units): It is easily recognized in the dark because it has the new Twin Eyes headlights with the position lights separate from the headlights and they are all led.
  8. Benelli BN 125 (110 units): Its success is due not only to the low price compared to the competition but also to its appearance characterized by the very visible trellis frame and the 35 mm upside down fork.
  9. Moto Guzzi V7 (96 units): It is made in a limited edition. The tank is chromed and wrapped in a leather strap; the side panels are in aluminum and show the dedicated logo. The fuel cap is made from billet aluminum and all the lights are full led and the mirrors are “bar end”.
  10. Moto Guzzi V85 TT (93 units): Ensures total comfort and roominess for the rider and passenger and a new 850 cc air-cooled 90 ° transverse V-twin engine is used, ensuring rewarding performance on every route.